How Committed Capital added value.
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Strategy
CleanProfs has grown into the largest container cleaning company in the Netherlands, through organic growth and acquisitions of (customer portfolios of) competitors. The strategy focuses both on preserving and strengthening the leading position in the home market as well as exploring new markets.
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Team
In order to realise the ambitious growth objectives, strengthening of the management team was necessary. Together with the founder, we focused on the creation of a team with both strong commercial and strong operational capacities.
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Growth
The goal was to greatly increase turnover and profitability. The starting point of the strategy is targeted customer acquisition, strategic acquisitions and further development of commercial propositions for both consumers and the business market.